--- title: Lab test dummies description: Lab test dummies - the first instalment of our awesome(ly geeky) science comics - Thank Faraday it's Friday! image: https://www.biostratamarketing.com/hs-fs/file-2610330253-jpg/blog-files/lab-test-dummies.jpg --- [![biostrata-white-1](https://www.biostratamarketing.com/hubfs/biostrata-white-1.svg) ](https://www.biostratamarketing.com) - Services ![Arrow](https://www.biostratamarketing.com/hubfs/Blend%202021/Global/Header/Nav/mobile/menu-arrow-down.svg) #### Access a service - [Strategy, research & planning ](https://www.biostratamarketing.com/services/strategy-planning/) - [Science writing & content creation ](https://www.biostratamarketing.com/services/science-writing-and-content-creation/) - [Creative design ](https://www.biostratamarketing.com/services/creative-design/) - [Digital marketing ](https://www.biostratamarketing.com/services/digital-marketing/) - [Public relations ](https://www.biostratamarketing.com/services/public-relations/) - [Paid media & advertising ](https://www.biostratamarketing.com/services/life-science-paid-media-and-advertising) #### Achieve a goal - [Brand awareness ](https://www.biostratamarketing.com/services/brand-awareness) - [Lead generation ](https://www.biostratamarketing.com/services/lead-generation) - [Lead nurturing ](https://www.biostratamarketing.com/services/lead-nurturing) - [Sales enablement ](https://www.biostratamarketing.com/services/sales-enablement) - [Inbound marketing ](https://www.biostratamarketing.com/inbound-marketing/) #### Complete a project - [Brand your company ](https://www.biostratamarketing.com/services/brand-your-company) - [Launch a new product ](https://www.biostratamarketing.com/services/launch-a-new-product) - [Develop a website ](https://www.biostratamarketing.com/services/develop-a-website) - [Tradeshow support ](https://www.biostratamarketing.com/services/tradeshow-support) - Sectors ![Arrow](https://www.biostratamarketing.com/hubfs/Blend%202021/Global/Header/Nav/mobile/menu-arrow-down.svg) - [Biotech ](https://www.biostratamarketing.com/sectors/biotech-marketing-services) - [Contract Manufacturing ](https://www.biostratamarketing.com/sectors/contract-manufacturing-marketing-services) - [Instruments, tools & reagents ](https://www.biostratamarketing.com/sectors/instruments-and-reagents-marketing-services) - [Clinical Diagnostics ](https://www.biostratamarketing.com/sectors/clinical-diagnostics-marketing-services) - [Informatics & Software ](https://www.biostratamarketing.com/sectors/life-science-software-marketing-services) - [Industry associations ](https://www.biostratamarketing.com/sectors/industry-associations-marketing-services) - [Contract Research ](https://www.biostratamarketing.com/sectors/contract-research-marketing-services) - [Fine chemicals & APIs ](https://www.biostratamarketing.com/sectors/fine-chemicals-marketing-services) - [ About us ![Arrow](https://www.biostratamarketing.com/hubfs/Blend%202021/Global/Header/Nav/mobile/menu-arrow-down.svg) ](https://www.biostratamarketing.com/about-us/) - [ Case studies ![Arrow](https://www.biostratamarketing.com/hubfs/Blend%202021/Global/Header/Nav/mobile/menu-arrow-down.svg) ](https://www.biostratamarketing.com/case-studies) - Resources ![Arrow](https://www.biostratamarketing.com/hubfs/Blend%202021/Global/Header/Nav/mobile/menu-arrow-down.svg) - [Blog ](https://www.biostratamarketing.com/blog) - [Guides, tools and templates ](https://www.biostratamarketing.com/resources) - [Marketing budget calculator ](https://www.biostratamarketing.com/blog/how-life-science-companies-can-set-an-effective-marketing-budget) - [Featured eBook: Strategy ](https://www.biostratamarketing.com/marketing-strategy-planning-life-science-companies) - [Featured eBook: SEO ](https://www.biostratamarketing.com/the-ultimate-guide-to-life-science-seo) - [Featured webinar: AI ](https://www.biostratamarketing.com/elrig-ai-marketing-sales-webinar) ![shape](https://www.biostratamarketing.com/hubfs/Blend%202021/Blog/hero-logo-mark%20(1)-2.svg) # Lab test dummies 31 July 2014| by [Bill Hinchen](https://www.biostratamarketing.com/blog/author/bill-hinchen) [Science](https://www.biostratamarketing.com/blog/topic/science) ![](https://www.biostratamarketing.com/hs-fs/file-2610330253-jpg/blog-files/lab-test-dummies.jpg) [![arrow-left](https://www.biostratamarketing.com/hubfs/Blend%202021/Blog/nav-arrow-down.svg)back to blog](https://www.biostratamarketing.com/blog) Science is awesome. I know it. You know it. So, we've ramped up our levels of geek and developed a few pieces exploring the lighter – but till awesome – side of science. Make sure you come back for more instalments – we got a whole lot of geek to share! [![Lab Test Dummies](https://www.biostratamarketing.com/hs-fs/file-2610330253-jpg/blog-files/lab-test-dummies.jpg?width=600&height=400&name=lab-test-dummies.jpg)](https://www.biostratamarketing.com/hs-fs/file-2610330253-jpg/blog-files/lab-test-dummies.jpg)   Got any suggested comics ideas you'd like to see? Drop them in the comments and maybe we'll feature one of them here!   ### Infusing creativity into your marketing Capturing attention in today's media saturated world can be challenging. You can give yourself a head start by creating content that informs, educates, inspires and/or entertains. For example, one way to successfully attract the attention of scientists is to combine scientific knowledge with creative story telling, creating content with a bit of personality that highlights how well you really understand your target audiences (while helping you to stand out from the crowd). If you'd like to learn more about how [we regularly work with our clients](https://biostratamarketing.com/services/content-creation/) to achieve this, via everything from comics like the above to infographics, animations, blogs, whitepapers and more, [get in touch now.](https://biostratamarketing.com/contact-us/)   ## Related Posts [![Scientists on Standby Covid-19 portal](https://www.biostratamarketing.com/hubfs/image004-1.png) ### Scientists on Standby portal launched to support the recruitment of overflow resource for the testing of COVID-19 Clare Russell Science ](https://www.biostratamarketing.com/blog/scientists-on-standby-portal-launched-to-support-covid-19) [![](https://www.biostratamarketing.com/hubfs/shutterstock_568593238_resized%20for%20BioS%20blog.png) ### So much science, so little time (Winter 2020 edition). BioStrata Team Science ](https://www.biostratamarketing.com/blog/so-much-science-so-little-time-winter-2020-edition) [![shutterstock_image_edited for blog](https://www.biostratamarketing.com/hubfs/shutterstock_image_edited%20for%20blog.png) ### So much science, so little time (Autumn 2019 edition). Rachael Young Science ](https://www.biostratamarketing.com/blog/so-much-science-so-little-time-autumn-2019-edition) [![arrow-left](https://www.biostratamarketing.com/hubfs/Blend%202021/Blog/nav-arrow-down.svg)back to blog](https://www.biostratamarketing.com/blog) #### Sign up for our newsletter Subscribe #### Sign up for our newsletter ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Bill Hinchen", "url" : "https://www.biostratamarketing.com/blog/author/bill-hinchen" }, "datePublished" : "2014-07-31T10:18:00.000Z", "headline" : "Lab test dummies", "image" : [ "https://www.biostratamarketing.com/hs-fs/file-2610330253-jpg/blog-files/lab-test-dummies.jpg" ], "mainEntityOfPage" : { "@id" : "https://www.biostratamarketing.com/blog/science/lab-test-dummies", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.biostratamarketing.com/hubfs/social-suggested-images/BioStrata-Logo-e1395859629330-11.png" }, "name" : "BioStrata Ltd" } } ```